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Showing posts with label Paid Search. Show all posts
Showing posts with label Paid Search. Show all posts

Quality Link Helps

What is the difference between Organic Search and Paid Search ?

Organic search refers to the natural search. All those searchings whose results naturally occur. 

In an Organic search, the owner of the site need not make any payment in terms of cash or other means to the search engine. It is controlled by the search engines and their robots.

Organic search displays the crawled results of the search keyword.

Whereas paid search is completely different from organic. 

In a paid search, the website owner pays money to the search engines and as a result their website is displayed on the top. One of the popular method of paid search is Pay Per Click(PPC). 

 PPC is explained in detail in other posts of this Blog. Have a look on the same and improvise your knowledge.

SEO Quality Link Building
 
In order a website to appear in the Organic search, its Back building has to be a quality one.Building quality links helps website’s Ranking factors and the Reputation.

But if your website doesnot appear in top pages of search engine’s organic search results, there is nothing to worry. Take advantage of the Paid search or PPC. 
       



SEO Process

First time to hear the word ‘SEO’ ? Then you have arrived and landed in the right place.
                  SEO stands for ‘Search Engine Optimization’.

But Before knowing about SEO, you definitely need ideas about :
  1. Search Engine : A tool which helps users in finding Data and Information on the Internet.
  2. Spiders : A bot developed by Search engines that collects informations and links of various webpages in the World Wide Web.
  3. Crawlers : A program that crawls on various pages in the Website.    

Search Engine Optimisation

A person who does SEO for website may be called as SEO Analyst or Webmaster.

SEO is a process which affects a website’s ranking phenomenon in Web Search Engines. It may be also explained as a combination of processes affecting the performance of website or webpage in a Web Search Engine Ranking.


Types of Search Engine Optimization:

1.       On Page Optimization
2.       Off Page Optimization

Note: This classification is the one of Several known and practiced universally.


Process of SEO

Now it is clear to you that SEO means the process related with websites performance and ranking on the virtual internet world.


Search Engine Optimization mainly aims at finding out issues in the Website, Seeking for its solution and fixing the same. In a broader sense SEO is concerned with taking care whether Search Engines are able to crawl the website properly.


SEO process enables the search engines to Index the websites. The Process of SEO also enables search engines to store the cache of the Optimized website in their servers.