by Rahul SEO - CEO of Rahul Group
To Know More on Google Algorithms, visit Google Update Info - A dedicated Site for knowledge on Google Algorithm Updates. Since this site is concerned only with Search Engine Optimization (SEO) Knowledge.
Ranking Factors
What
is Website Ranking ?
In a broad sense, the term “Ranking” shall be either –
- Search Ranking Position
- Page Rank of the Website
Search Ranking Is the visibility of a website in the search results of a website. Search Engines positioning of the website by the method of indexing affects the Search Ranking.
Page Rank is the ranking determined by the web robots. This Ranking is mainly based on domain factors of the website such as age, Layout content etc.
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| SEO Knowledge- Ranking Process |
Quality Link Helps
What is the difference between Organic Search and Paid Search ?
Organic search refers to the natural search. All those
searchings whose results naturally occur.
In an Organic search, the owner of
the site need not make any payment in terms of cash or other means to the
search engine. It is controlled by the search engines and their robots.
Organic search displays the crawled results of the search
keyword.
Whereas paid search is completely different from organic.
In
a paid search, the website owner pays money to the search engines and as a
result their website is displayed on the top. One of the popular method of paid
search is Pay Per Click(PPC).
PPC is explained in detail in other posts of this
Blog. Have a look on the same and improvise your knowledge.
In order a website to appear in the Organic search, its Back
building has to be a quality one.Building quality links helps website’s Ranking
factors and the Reputation.
But if your website doesnot appear in top pages of search
engine’s organic search results, there
is nothing to worry. Take advantage of
the Paid search or PPC.
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